Privacy that earns the cart.

Clarip's Universal Consent Management Platform centralizes consent capture from every customer touchpoint — POS, e-commerce, mobile app, loyalty kiosks, and third-party marketing platforms — into a single audit-ready record. Retailers can honor opt-outs in real time across channels, prove consent provenance to regulators, and avoid the fragmented, channel-by-channel consent stacks that drive most retail privacy violations.

Clarip's Automated Data Mapping continuously scans structured and unstructured data stores — POS databases, CRM, loyalty warehouses, marketing clouds, and cloud vendors — to identify, classify, and catalog PII without surveys or questionnaires. Retailers gain a live data inventory that keeps pace with constantly changing systems and supports data minimization, retention, and breach response.

Clarip's End-to-End DSR Fulfillment auto-generates reports and resolves access, deletion, and Do-Not-Sell requests in seconds rather than days. Branded intake forms, custom workflows by request type, and connectors to internal databases and external vendors let retail privacy teams scale with rising request volumes without adding headcount.

Clarip's AI Governance capabilities inventory every AI model that touches customer data, link each model to its training data lineage from the data map, and enforce purpose-limitation and consent checks before personalization or pricing models can use a customer's data. This gives retailers defensible answers when regulators ask which AI made which decision and on what basis.

Clarip maintains an auditable record of model purpose, data inputs, consent basis, and decision logs, and supports disclosure workflows required by laws like the California AI Transparency Act and Colorado AI Act. Retailers can respond to consumer transparency requests about automated decisioning — pricing, ranking, or targeted offers — with evidence rather than assertions.